Oscar-winning actress Emma Stone has landed a deal worth up to $10 million to become the face of LVMH brand Louis Vuitton.
Page Six TV exclusively reveals that the “La La Land” star has been in talks with the luxury brand for nearly a year, and has just agreed to sign on for two years.
The deal will include glossy TV and print ads worldwide, and the star will wear their high-end gowns on the red carpet.
A source told us, “LVMH has been pursuing Emma for nearly a year, she was initially reluctant, but now she has agreed to be the face of the brand for two years for a figure between $6 and $10 million.” An announcement is expected soon.
Interestingly, the French fashion house had previously been chasing Stone’s “La La Land” co-star Ryan Gosling for three years, but, “Ryan repeatedly turned Louis Vuitton down because he doesn’t do endorsement deals.”
“The Danish Girl” star Alicia Vikander was previously signed as the face of Louis Vuitton in 2015. Other stars who have appeared in campaigns for the fashion house include Diane Kruger, Uma Thurman, Gisele Bündchen, Pharrell Williams, Scarlett Johansson, Kanye West, Angelina Jolie, Muhammad Ali and Michelle Williams.
Stone, 28, won an Academy Award earlier this year for her performance in “La La Land.” She is currently starring as Billie Jean King in the the movie “Battle of The Sexes” and her upcoming movies include “The Favourite,” set in the court of Queen Anne in early 18th Century England.
Reps for Stone and Louis Vuitton didn’t immediately get back to us.
Source: Page Six (Emily Smith)
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